Crypto Travel Firm’s Bookings Skyrocket 68% Following Expedia Partnership
According to Travala.com CEO Juan Otero, the firmâ€™s booking revenue increased by 75% in two weeks after partnering with Expedia.
Cryptocurrency travel platform Travala.com saw the number of rooms booked through its platform grow sharply after a recent integration with booking giant Expedia.
According to Travala.com CEO Juan Otero, the firmâ€™s booking revenue increased by 75% in the two weeks after partnering with Expedia. The overall number of bookings grew by 68% over the same period.
Otero explained that the portion of bookings paid for with crypto assets has also sharply increased:
â€œWeâ€™re also seeing a sharp increase in the number of bookings paid with cryptocurrencies, particularly in the native AVA token as the preferred crypto payment option after Bitcoin. From 59% of the total bookings in June paid with cryptocurrencies to almost 70% so far in July following the recent partnership with Expedia.â€�
According to Otero, in February â€” before the world pandemic â€” Travala.com reached monthly booking values close to $400,000 with 60% being paid for in cryptocurrency. During the current month, he expects the firm to exceed $200,000 in monthly booking revenues.
Partnerships drive Travalaâ€™s growth
Otero believes that the Expedia partnership is a significant factor in Travala.comâ€™s growth pace. He explained:
â€œThe easing of travel restrictions has definitely impacted our recovery, however the acceleration of growth weâ€™re witnessing since the partnership with Expedia is significant. As we partner with more leading travel suppliers like Expedia, the Travala.com platform becomes more and more competitive.â€�
The CEO also stated that Travala.com is in talks with several other major potential business partners.
Indeed, the crypto-enabled travel platform has already seen significant partnerships earlier this year. In February, it integrated with Hong Kong-based crypto payments provider Crypto.com, while in May, Travala merged with another crypto-denominated travel platform, TravelByBit.
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